Bengaluru — Beta Testing

The Street Is The Screen.

Your brand on a Harley-Davidson.
Through Bengaluru's peak traffic.
Measured to the second.

Scroll

Traffic was never

this valuable.

1,09,878 Impressions
per ride
24,173 Heads that
physically turned
2.5s Average attention
held per person

One 3-hour ride. Peak Bengaluru traffic. No other billboard gives you these three numbers.

01

We Ride.

A Harley-Davidson with a 24" LED display and a 360° camera hits Bengaluru's streets during peak hours. Indiranagar. Koramangala. MG Road. Brigade Road. Wherever your audience is stuck in traffic — we find them.

The V&H exhaust cuts through traffic noise before the LED is even visible. Heads turn before they know why. That's not advertising. That's dominance.

02

AI Watches.

Our computer vision engine tracks every person in frame. Assigns anonymous IDs. Measures exactly how long each person looked at your brand. Zero faces stored. Zero privacy compromised.

When 3 or more people turn simultaneously — our system flags it as a Viral Moment and clips the footage automatically. That clip is yours.

03

You Get Proof.

A same-day report lands in your inbox. Impressions. Attention rate. Viral moment clips. GPS route. Peak engagement timestamps. Not estimated. Counted.

Use the clips for Instagram. Use the data for your boardroom. Use the report to prove every rupee worked.

Category Definition

Offline Advertising.
Live Attribution.

The Measurement Layer for Outdoor Advertising.

Yesterday

Estimated reach.

Traditional outdoor advertising relies on random calculations and estimated traffic flow counts. Advertisers paid for guesswork.

Today

Verified metrics.

Roar ADS delivers real-time validation: physical head-turns, genuine attention spans, and precise impression data counted by machine learning.

Tomorrow

Standardized scale.

Every billboard, digital display, moving screen, and media owner plugs into the Roar ADS platform to receive standardized attention analytics.

"We're not building another advertising company. We're building the infrastructure that measures outdoor advertising."

Measure

Instead of estimated impressions.

  • Attention Span
  • Views / Footfalls
  • Dwell Time

Analyze

Campaign intelligence.

  • Live Dashboards
  • Audience Cohorts
  • Attention Mapping

Integrate

API connection.

  • Standardized Data Endpoints
  • Multi-platform Connectors
  • Live Client Reporting

Enterprise Attention Infrastructure

Built For Media Owners

Transform existing billboards into measurable media assets.

The Problem

Guesswork Is Costing You Revenue.

Brands expect the same transparency from outdoor advertising that they receive from digital channels. Estimated impressions are no longer enough to justify growing media budgets.

The Solution

Plug-and-play offline attribution.

Roar ADS enables media owners to add standardized attention measurement to existing outdoor assets—providing live audience insights, campaign intelligence, and enterprise-ready reporting without changing how campaigns are sold.

Evolution of OOH Measurement
Traditional OOH
Billboard
Estimated Reach
PDF Report
Powered by Roar ADS
Billboard
Measured Attention
Live Dashboard
Client Portal
API Integration
01
Live Analytics

Instant audience attention and metrics stream.

02
Attention API

Developer-ready standardized data endpoints.

03
White Label

Custom client dashboards under your agency brand.

04
Enterprise Ready

Scale backend built to support multi-city OOH networks.

Book a Demo

Start measuring.
Starting now.

Schedule a personalized demo of the Roar ADS attention infrastructure or request a custom quote for a street advertising campaign.

  • Commuter UGC Engine: Commuters film the bike, tag your brand on socials, and drive organic virality.
  • 2x Edited Reaction Reels: Social-ready clips of genuine, unscripted head-turns captured by our 360° cameras.
  • 3-Hour Peak-Hour Ride: Focused street coverage through Indiranagar, Koramangala, and major hotspots.
  • AI Attention Proof: A clear performance report detailing verified impressions and dwell-time data.

When the Harley roars,

the city looks.

Own That Moment

Questions.

You send us your brand creative. We load it on the LED display, ride through your target areas during peak traffic, and send you GPS-verified proof-of-play footage the same day.

We recommend a minimum of 3 days. Most brands start with a 1-week pilot before scaling.

MG Road, Koramangala, Indiranagar, HSR Layout, Whitefield, Electronic City, Brigade Road, and Hosur Road. Custom routes available.

MP4 video, 10–30 seconds, 16:9 ratio, minimum 1080p. We can help with basic creative if needed.

Beta testing phase. Founding brand slots are being confirmed now. Book and we'll schedule your launch date personally.